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Hello I’m taking my masters in innovation and change management. The course is: Corporate Entrepreneurship. Please check the guideline of the assignment +chapter 1 is attached too for further course information and assignment info related.
Brief explanation of the assignment from the professor:
Select a company of your choice. It can be any company local or international and identify how it implements corporate entrepreneurship. Talk about whether their approach to corporate entrepreneurship strategy, in your opinion, has been successful or not? Was it successful in all stages? Go through the slides and you need to relate to the course. The whole point of this project is to think or realize that if you are a business owner, how you will apply corporate entrepreneurship.
Company chosen is Apple